I know the movement to encourage shopping locally has been around for a while now, but I think I have a better appreciation for it being a business owner myself! I’ve never been much of a huge online shopper, but I have definitely noticed a shift in the way I shop lately. For Christmas gifts, […]

Writing content can be one of the most daunting tasks when it comes to building your website. But it’s also arguably the most important! Today we’re talking about how to improve your website copy! Check out the video tutorial below, or keep reading! I grew up writing stories, and after working in the news industry, […]

I can only imagine what you were thinking this post would be about.  And I can only imagine what you’ll think when you find out what it is. (If you were right, I’d love to hear it. If you were way off, I’d love to hear that too!) Small business owners, this post will resonate […]

A Discovery World Wedding: A classy, timeless Milwaukee wedding! There’s just something so classy about a city wedding. And this Discovery World wedding encompassed everything Milwaukee has to offer. I loved the timeless, elegant feel of Alicia and Mike’s wedding. From her simple, yet stunning gown, to his black tuxedo. From our trolley ride around […]

A Milwaukee Domes Wedding Pure joy is the best way I can describe these two together, and their Milwaukee Domes wedding! Catherine and Nick held their wedding ceremony in a Burlington church. The same church where generations of Catherine’s family held their weddings!  After taking some wedding photos at a park in Burlington, we headed […]

If you know me, you know I’m obsessed with the limitless potential of websites and online marketing in business. You might also know that I’m a professional photographer by trade. These two things go hand-in-hand in so many ways. Today I’m sharing my photography secrets as it relates to your website. Learn how to improve […]

Let’s talk about how to market your new business. You made it official, you have the product or service ready, but now you need the clients! Today I’m sharing what I think is the best way to market your new business. And here’s the best part – it’s free! I was recently surprised to learn […]

Natalie and Evan had a stunning Blackhawk Country Club wedding this July. This gorgeous country club is tucked away in one of my favorite neighborhoods in Madison – Shorewood Hills. The ballroom and the 10th tee (also the outdoor ceremony space) overlooks Lake Mendota – one of Natalie’s favorite features of the venue! Their story […]

We first met Tatum and Luke at a coffee shop in Madison, more than a year-and-a-half ago! We instantly connected with them. It was obvious they were meticulously planning the wedding of their dreams (if you know Tatum, meticulous is probably an understatement). We finally got to see that dream turn into reality last weekend […]